Click on any of the novelties in the ad at the right to see an enlarged detail of the novelty and the description that appeared in the ad. Click on the detail or in any empty space on the page to close the detail.
The comic book novelties advertised by "Mr. Lucky Novelty Company" in Airboy Comics, Hillman Periodicals, Volume 3, Number 11, December 1946 were quite different and far more risque than those advertised by Treasure House.
Mr. Lucky is a bit of a hukster, too. Make sure to read the ad's fine print. The Nudie Glasses were actually decals to be applied to your own drinking glasses. The Longer Looking Hair you get is from dying your hair jet black.
Two of the novelties advertised were so popular they got their own full-page ads. The Kiss-Me Necktie and the Life-like Orchids that Glow in the Dark merited a more in-depth treatment at a later date.
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